What do you do when your clients want to do what they’ve always done?

When the Big Thinkers in AdLand talk about clients I think they must be thinking about the kind of clients that have enormous budgets and even bigger creative parameters.  Want to roll balls down a hill to illustrate our colour telly?  Great!  Babies rollerblading to communicate refreshment?  Where do I sign? Then there are the … Continue reading What do you do when your clients want to do what they’ve always done?