Helping brands communicate better
I’ve always been a less-is-more type when it comes to putting my thoughts on paper. In my first few years as a Planner in the early 2000's, I was fortunate that back then agency clients were generally happy with half a dozen slides of ‘show your thinking’ with a few cited insight sources. By the … Continue reading Keep it simple, Strategist
This week I’ve been roped into helping out a little bit more with the development of the new 14-19 Diploma in Creative & Media. I was doing a ‘What do Planners and Researchers Do?’ vox pop as part of their new fangled t’interweb online study resource thingy and I hit a bit of a brick … Continue reading Did anyone reading this actually plan a career in Planning?