Putting my finger on an art direction trend

I’ve noticed a new trend in TV art direction recently – the Touchscreen Finger Effect.  Watch how we slide seamlessly from one product benefit to another!  That’s how cool and relevant to your tech-savvy life our brand and product is! Recent offenders include: Land Rover  Recover Energy with .. Watch the ad... Toyota Auris Thousands … Continue reading Putting my finger on an art direction trend