the new BBC class calculator doesn’t get full marks from me

Have you had a play with the BBC’s new class calculator yet? Looking at the categories, most of the Planners I’ve met would slot neatly into the Technical Middle Class box: But when I tried with my own data, I came out as Established Middle Class, probably because thanks to my horsey friends I could … Continue reading the new BBC class calculator doesn’t get full marks from me

Never mind Acorn, use the Hundred Acre Wood

A fun column from Jeremy Clarkson in today’s Sunday Times who suggests we think of anyone you know and they’ll slot neatly into one of the characters from Winnie-the-Pooh. He points out that this handy classification system negates the need for any other kind of segmentation, tribe or Acorn group, allowing the nation’s bee keepers to … Continue reading Never mind Acorn, use the Hundred Acre Wood