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Gemma Teed

Freelance Planner and Strategist with over 20 years' experience

Tag: Planningbeginsat40

never thought I’d write this, but I think I disagree with Jon Steel

Posted on 12/08/200822/02/2009 by almostalwaysthinking in Account Planning, Planning

Watching the videos from JWT’s ‘Planning Begins at 40’ event, I was particularly struck by Jon Steel’s speech – and crucially his delivery – which made it clear that he fears that Planning has lost its place, is suffering from an erosion of rigour and unless we spend all our time ‘wading through Nielsen reports … Continue reading never thought I’d write this, but I think I disagree with Jon Steel →

Tagged Account Planning, Jon Steel, Planning, Planningbeginsat401 Comment

The views expressed here are obviously my own and do not reflect those of past or current clients or employers

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