Radioshack and Bud are the Superbowl champions

My favourite Superbowl ad this year has got to be from Radioshack.  It neatly addresses all their brand perception problems, while also managing to position their ‘refreshed’ stores as a less scary, more human version, all-manufacturers-welcome version of the Apple Store.  There’s loads of 80s references that today’s tech-hungry 30-somethings will love and to top … Continue reading Radioshack and Bud are the Superbowl champions