Work on the follow-up to The Age of Conversation has kicked off over at Drew's Marketing Minute. You can even vote on which topic it should cover here. All proceeds from both books go to Variety, the children's charity. Definitely one to watch over the coming months.
I’ve blogged quite a lot about customer service in the last year. Reading The Age of Conversation, Ann Handley’s contribution ‘How many people are you talking to?’ rang a lot of bells with me. Ann wrote about one simple conversation (between nervous flyer Ann and a reassuring United Airlines attendant) achieving a ‘laundry list of … Continue reading two way traffic in the Age of Conversation