I spent last Thursday in London to help out at day one of London Strategy Unit’s 1up, a two day workshop-type course for aspiring and junior planners and strategists.
The lovely Andreea from LSU asked me to come down and share my thoughts with everyone on practical day-to-day stuff like building client relationships. So I did the whole talk-with-Q&A thing (without powerpoint!).
doing my thing – if I look a bit knackered, it’s because I was up at 4 to catch the London train (pic by @LSUsocial)
I think I got as much out of the day as the proper delegates did – who would turn down the opportunity to hear from effectiveness guru Andy Nairn (who managed to explain Econometrics in less than 30secs with only a flipchart), to soak up Russell Davies’ thoughts on Working with Creatives and Presentation Skills, to get the inside track on the insight process behind the new (and local to me) Trinity Leeds development from Canvas8’s Nick Morris and listen to top Planning headhunter Nick Grime’s thoughts on Career Paths for Planners.
There are plans for another 1up already in the pipeline and I’d highly recommend it for anyone in their first few years of a strategy, planning or insight career. LSU also talked about the potential for a session aimed at more senior planners and I’m already working out how to wangle a ticket for it :)
Aaaaand, as if cracking the decades-old problem of appropriate training for Planners wasn’t enough, LSU have also just published a Strategist’s Handbook, full of handy hints and charts to get your thinking started – you can buy yours here.
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