Cravendale’s thumbcats is a lovely idea from Wieden+Kennedy and brilliantly executed across not only TV but twitter, facebook and so on.
The voiceover did give me slight sense of déjà vu though, so I tweeted:
And W+K replied:
If they haven’t already seen it, I bet the W+K creative team would appreciate Eddie Izzard’s views on cats (the good bit starts at 02.28):
(hat tip to Marcus whose title I only realised I’d nicked when I finished typing and I can’t think of better one)
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