I’ve had something nice arrive in the post from Innocent, the smoothie people, every Christmas since I signed up for their email newsletter in 2003ish. In 2005 they sent me a tiny Christmas tree in the post (maybe 4 inches long). This year it has finally reached a height suitable for planting out in the garden.
Since then, they’ve sent me mistletoe, self assembly paper christmas trees and snowmen for my desk and once, memorably, a pair of pants that had innocent embroidered on them, which took a bit of explaining when I opened the parcel in the middle of the office…
I still have a big soft spot for Innocent as a brand – they might have got a bit big and corporate, but they still try to behave like a company run by three enthusiastic blokes.
They beat Feel Good to a yummy fruity pulp, ’tis true.