Being noticed is not the same as being remarkable

Seth ‘Purple Cow’ Godin has posted his thoughts on things to start TODAY to make a difference and get noticed.

Seth writes about the difference between being boring and being noticed, but also covers off the difference between pulling a stunt to get noticed and someone noticing you because they care about what you’re saying or doing.

Substitute ‘interesting’ for ‘remarkable’ and you’ve got a pretty good manifesto for Planners.

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