Posts tagged ‘packaging’

packaging – simply less is more

Around this time last year I posted some examples of packaging that had (and in some cases hadn’t) stood the test of time.  Today I found another contender for the title of design so retro it looks fresh in the back of a cupboard:

It reminded me that sometimes less is more.  Which in turn reminded me about this video, hypothesising how Microsoft might redesign the ipod’s packaging:

18 July, 2010 at 12:24 pm 2 comments

Pure imagination?

I’m no typographer, but I am a chocoholic and therefore noticed that the font on Cadbury’s Dairy Milk packaging changed late last year from this:

to this:

Does it remind anyone else of this:

16 March, 2010 at 8:25 pm Leave a comment

ready to drink

On the way to get ready for a party the other night we made a quick cashpoint-and-wine stop and picked up this example of truly ‘ready to drink’ packaging (sorry about pic quality, dodgy cameraphone, must upgrade it).  Apparently the wine itself was quite drinkable and this packaging solution would obviously be fab for picnics but does this take ‘convenience’ a bit far?

19 September, 2008 at 12:52 pm Leave a comment

which would you chose to drink?

These?

 canada-dry.jpg    soda-water.jpg

Or these?

fevertree.jpg 

Fever Tree mixers don’t just look amazing, they taste pretty great too.

23 July, 2007 at 8:08 pm 4 comments


Hello. I'm Gemma Teed, I'm a UK Account Planner and this is where I share my thoughts on Planning, marketing, trends and other related stuff.

I'm a freelance / self employed Planner, so if you're a client or agency click on work with me. If you're just nosy, you need about me, or pop over to my LinkedIn and twitter.

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The views expressed here are obviously my own and do not reflect those of my past or current employers or clients.

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(almost) always thinking blog by Gemma Teed is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 3.0 Unported License.

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