end of an era as Research gets serious

The last ever issue of Research magazine landed on my doormat this morning.  It comes as part of my MRS membership, but will now be replaced by the Research-live website and a quarterly printed magazine that’s going to be full of big, serious thinky stuff as far as I can tell.  So it probably won’t contain mid-week pick-me-ups like these cartoons from this issue’s piece on why insight doesn’t always cut through to influence strategic marketing:

lastresearchmag

lastresearchmag1

One thought on “end of an era as Research gets serious

Leave a comment

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s