Butlins go back to the future

3 February, 2013 at 12:18 pm Leave a comment

There’s been a bit of a slew of negative posts from me recently, but this is an upbeat one.  It’s been around for a few weeks, but the new Butlins campaign by Now is lovely, bigging up their heritage in family holidays that delight all the family and even resurrecting their original (Shakespeare inspired no less) mission statement that was literally built into Billy Butlin’s holiday camps.

It might not be the snappiest line ever, but I rather like it.

butlins linepic from here

Entry filed under: advertising, Campaigns. Tags: .

end of an era as Research gets serious

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(almost) always thinking blog by Gemma Teed is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 3.0 Unported License.

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