12 thoughts on “Straight talking advice for Grads who want to be an Account Planner – part 2

  1. Oh this is encouraging me to blog everyday. I’ve been blogging for almost 5 years, now that I’ve been a jr.planner, I can see that blog can be very helpful.

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  3. Pingback: yet more straight talking advice for aspiring account planners (part three) « (almost) always thinking

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  6. Hi, I just happened to stumble upon this blogpost searching account planning and I find it interesting. Do you still consider writing a blog is relevant to today’s world of Twitter, LinkedIn, Pinterest, Tumblr, and other more recent social media platforms? I realize this was posted in 2010, not THAT long ago, but for a current college student trying to find a way to stand out before graduation day, I’m just wondering if a blog is not innovative enough to catch a future employer? I’d love to hear your input!
    Thanks,
    Amelia

  7. Hi Amelia, thanks for your comment. Good point about all the micro-blogging options available now, but I still think having a blog shows more commitment than bashing out the odd tweet or pin. More importantly, the length and format of blog posts allows you to showcase your thinking in a way micro-blogging never could – and surely prospective employers are more interested in how you think and write than how you pin.

    I’m not saying you shouldn’t use all the other options (they’re also quite handy for publicising your latest blog post :) ), but if blogging is still good enough for amazing Planners like Neil Perkin and Russell Davies, it’s good enough for me.

  8. I really relate to your advice above Gemma, and think it’s great. I had read your career blog posts before Christmas but on re-reading them recently it has cemented a clear direction for me in regards to the benefits writing a blog. Micheal Ellesberg echoes similar advice on using a blog to enhance a career, writing a guest article on Tim Ferries’ blog link: http://tinyurl.com/649n46j

    I happened to stumble upon your blog by accident, but I’m grateful I did because whenever I’m feeling a little uninspired – I read your blog and everything is alright again.

  9. Pingback: Inside Track : The Account Planner | Mark Kelly digital

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