Monthly Archives: February 2009

public service by committee

This has been winding me up on my way in to work for weeks. First Bus in Leeds promises a regular service on their special UniLink service, every 10 mins. Well actually, that’s not true.  It’s really up to every 10 mins most of the day I’m willing to bet this was a classic case of […]
Read More »

With Power150 comes great amounts of bad online PR

For the last year and a half, I’ve been on the AdAge Power150 list of marketing blogs, which has been very exciting. I’m at number 576 today (the Power150 is confusingly currently made up of 947 marketing blogs and growing daily).  I used to rank much higher, but the list has doubled in size since […]
Read More »

the letters we sometimes wish we could send

Re-reading Victoria Routledge’s chick-lit debut Friends Like These, I found the most brilliant letter from the heroine PR exec to her client: Dear Miranda, I am delighted to enclose the proof of your Spring/Summer promo brochure.  We are thrilled with the finished version and hope you will love it as much as we do.  Everyone […]
Read More »

I am woman, hear me whisper

The new Diet Coke ad from Mother had its first official airing last night during The Brits. I can’t say that I exactly warmed to it – and I’m bang on target audience. Based on the ad, I’m led to believe that drinking Diet Coke will make you want to ride around on a bicycle […]
Read More »

we’re all doomed…right?

So, the economy is in free fall and we’re all doomed. Right? The quallies at work have been doing a lot of focus groups with Credit Crunched Mums recently. Apparently yes, Mums are being careful and trying to be more frugal – but a lot of them are doing so not because they are very […]
Read More »

Clients behaving badly

 New Business is turning into a bit of a farce at the moment. A client I pitched for in November (who announced within 24 hours that we were down to the final two agencies) let us know today that they’d finally made the decision to appoint the other lot. That’s three months it took them […]
Read More »

Are you saving them money?

We are officially in recession, the economy is nose diving and there’s no question that clients have got less money to spend.  Unless you happen to work in Digital (where every agency I know is still turning work away because they’re too busy), it’s looking a bit bleak. I’ve already written about how as Planners […]
Read More »

Fangs for the distraction

I came across a great phrase the other day – Time Vampires.  Which seems to be commonly defined as distractions or events that take you away from your working day. So hello, Twitter.  And hi there to facebook and just about every other social networking site and blogging platform.  It’s very tempting when inspiration is […]
Read More »

don’t worry, click happy

My Dad has techno-distrust issues. He disagrees on principle with having to click ‘start’ when you want to switch a PC off and can’t understand why Windows crashes more often than your average demolition derby. So when he asked to borrow my SatNav I knew that a refresher session on how to use it was […]
Read More »

Because life’s too f*****g short

I ended up on Creative Director Dave Trott’s blog today. His latest post recounted him bollocking (his words) an account handler’s boss because the account man hadn’t found out why the client wouldn’t buy some ads he’d presented. As I understand it, the discussion mostly consisted of him shouting and swearing at the account handler’s […]
Read More »