Archive for 4 March, 2008
mad about the Mad Men
I finally got round to watching Mad Men last night on BBC iplayer.
I really enjoyed it and it occurred to me that in AdWorld, some things change (technology, use of insight, number of women in senior positions, amount of admin support available) and others stay the same (blagging your way through last minute client meetings, office politics, drinks after work).
It did make me glad that I was born in a different age – somehow I don’t think I’d have found an agency role taking dictation and making coffee with the long term goal of a good marriage and lots of babies terribly fulfilling.
I did have fun imagining how the Mad Men might react to a modern-day Planner wondering about clad in jeans and trainers, weighed down by laptop, mobile and digital camera and going on about ethnographics, media fragmentation and the Velocity Age….

