Archive for 18 January, 2007
Smiling Voices
Kathy Sierra has posted on Creating Passionate Users about little things that make her smile. On a GNER train down to London this week, the on-board announcement at 3pmish ran:
“we’re now serving lunch…or dinner if you want to call it that…anyway, if you want a lovely meal, please come and join us…”.
Natural, warm, honest and proud. Perhaps not entirely reflective of GNER’s brand values, but all the better for it.

